MEMPHIS, Tenn. — Pepsi announced an initiative called “Stronger Together” to unite communities with charity and law enforcement.
The program will be in the Memphis region.
The program launched Tuesday in Orlando and will roll out in Memphis, Washington, D.C., and Miami over the coming weeks.
Pepsi Stronger Together is tapping those cities' NBA teams as well as local charities and law enforcement to engage communities in this crucial moment, a release said.
The initiative will be tailored regionally and will provide a range of resources including student mentorship programs, support for HBCUs, sports and recreation, domestic violence counseling, and fostering conversations between communities and local law enforcement through the Close the Gap (CTG) Foundation, the release said.
NATIONAL PROGRAM, LOCAL MEMPHIS IMPACT
Pepsi will partner with the Memphis Grizzlies for a six to seven-week basketball program focused on building bridges between youth and law enforcement.
An 8-week mentorship program, curated by the Grizzlies Foundation and in partnership with LeMoyne-Owen College and the University of Memphis, will pair college students with high schoolers, granting them exposure to opportunities and lessons designed to prepare them for college and their careers, the release stated.
The program will also promote HBCU awareness through a combination of hosted HBCU college fairs throughout the Memphis region in partnership with The HBCU Awareness Foundation, according to a release.
You can get involved in Pepsi Stronger Together at pepsistrongertogether.com and by following @pepsistrongertogether.
Cox Media Group