LOS ANGELES - Donald Glover has officially launched his line of Adidas shoes called Donald Glover Presents.
Glover, who writes and stars in the FX show “Atlanta” and performs musically as Childish Gambino, worked with Adidas Originals to reimagine three classic styles that are all-white canvas shoes.
According to statement on Adidas’ site, the shoes are created “with a focus on the personal narrative that worn-in sneakers can hold, and the wealth of experiences they bear, the collection is inspired by subtle imperfections.”
“Rich is a concept,” Glover said in a statement. “With this project, I wanted to encourage people to think about how their stories can be told on their feet. Value isn’t quantified by what you wear, rather the experiences from them. And you make the decision on what works for you, you live through your own lens. The partnership for me is about being able to exemplify what doing your own thing truly looks and feels like.”
The shoes feature a series of deconstructed details, like uneven stitching, inside-out golden eyestays and a custom 3-Stripe mark. The shoes were purposely created to fringe and fray as they are worn over time.
Along with the announcement of the shoes, Glover stars in a five-film series called “Donald Glover Presents.” In each film, available on YouTube, comedian and actress Monique makes an appearance in voice or in person.
“The films, written by Sam Jay with Jamal Olori of Royalty, bring to life a story of defiance, subversion, and creative expression,” the company news release said. “Embracing acts of fate as opportunities for honesty, growth, and understanding, the films show that worn shoes are not merely ‘dirty’; they are a reflection of one’s personal experiences.”
The shoes will be available worldwide on April 26.
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